The Goldilocks Zone (#RealWorldWoo No.3)

Today’s thought from the Dalai Lama comes from the “meditations on sickness” section.  In it he talks about how the Buddha would remind his monks not to be too strict in denying themselves food, because that would make them ill, but also not to over-indulge because that would make them fat and slow.

The Dalai Lama’s conclusion is this: avoid excess in daily life.  And the same applies to our business lives.

It’s all too easy for entrepreneurs, especially those in early-stage businesses, to subjugate their own needs to those of the business.  So they stay at work when they should be at home with the family; they delay taking their pay to ease cash-flow; they resist taking on staff for work they can do themselves (albeit not particularly well).  And they make themselves – and thus their business – unwell.

The reverse of this, the excess to the other extreme, is the so-called “lifestyle business” (aka “hobby”).  There’s nothing inherently wrong with that – if that’s the objective.  But many would-be entrepreneurs think that they can swan around “notworking” and drop into the office from time to time to make sure the troops are still on top of the work.  They usually are – the “networking” sales strategy just is not working – it’s not bringing in enough sales to stretch them at all.  What these “entrepreneurs” don’t get is that you have to do the ‘hard yards’ to prime the pump with revenue, and to establish robust delivery systems, *before* they can start the lifestyle the business is supposed to give them.

The trick then, is to find that ‘Goldilocks Zone’ that’s neither too hard nor too soft, that looks after both the owner and the business, and allows both to achieve and maintain rude health.

The #RealWorldWoo series of blogs

The Dalai Lama - Luca GaluzziI bought a neat little book recently -  "365 Dalai Lama" - as the title suggests, it's a daily thought from the Dalai Lama.  My plan is to use each thought as the inspiration for a blog - and linking the fluffy woo-woo elements to real-world solutions in business and life.

Andrew Horder

About Andrew Horder

Founder of Joyful Genius Coaching, Andrew has been working with business owners for many years, helping them find and maintain their unique focus - those activities and opportunities that they love, and will produce their success, what Andrew calls your Joyful Genius! Andrew's first book, The Busy Fool's a to Z of Loving Work is available from Amazon http://www.andrewhorder.com/amazon-azlw
About The Author

Andrew Horder

Founder of Joyful Genius Coaching, Andrew has been working with business owners for many years, helping them find and maintain their unique focus - those activities and opportunities that they love, and will produce their success, what Andrew calls your Joyful Genius! Andrew's first book, The Busy Fool's a to Z of Loving Work is available from Amazon http://www.andrewhorder.com/amazon-azlw

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